ABOUT THE BRAND
Kama Movement TM is a fitness brand and an exercise program that was founded in 2009 by a dancer and fitness expert Halyna Skrypnyk and physician Dr. Melissa Hershberg.
It started as a hobby for Halyna, who was a student at a time at York university studying Psychology and Sexuality. After years of extensive research on the subjects of health, fitness, femininity, sexuality and dance Halyna felt she was on to something. At that time Dr. Melissa Hershberg came on board and helped to turn a newly born fitness class into a workout program and a brand.
The new workout movement that was centered around working on your sexual aka pelvic core, an area responsible for child birth, fertility and sexual pleasure very soon had press from across the globe writing about it, and everyone, including celebrities wanting to take a class.
Before any of this had a chance to sink in, Melissa and Halyna were travelling in Canada, US and Europe presenting the program to versatile audiences – from academics to Broadway dancers and holding meetings with venture capital firms, lawyers, accountants and private investors.
Kama classes were launched in Toronto, New York City, Los Angeles, Miami and San Francisco and instructors were being trained worldwide. Today the brand has over 100 instructors and growing. Home workout DVDs have been produced for the masses and Melissa and Halyna spend their time giving talks at events and on TV, teaching classes and private sessions.